What to Put on Your Wedding Website 2025

Your wedding website should answer every guest question. Here's exactly what to include on each page.

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Kevin HA
Kevin HA

Essential pages are Home, Event Details, RSVP, Travel/Accommodations, and Registry—the five sections 82% of North American couples include on their wedding websites.1

TL;DR

Your wedding website needs five core pages: Home (names, date, location), Event Details (ceremony and reception logistics), RSVP (online form with deadline), Travel/Accommodations (hotel blocks and booking codes), and Registry (gift links or preferences). Guests visit an average of 4 pages per session, checking event details and travel information most frequently.2 In 2025, 82% of US couples and 69% of Canadian couples create wedding websites, making them the primary information source for modern weddings.1 Platforms like The Knot, Zola, and Joy offer free websites with optional custom domain upgrades.

Why Wedding Websites Matter in 2025

Wedding websites have become the standard communication tool for 82% of couples in the United States and 69% in Canada (2025).1 Digital platforms centralize information that would otherwise require multiple phone calls, texts, and printed materials. Couples save an average of $150-$300 on printing costs by using a website instead of direction cards and accommodation inserts in paper invitations. For guests, websites provide 24/7 access to critical details, with data showing the average visitor spends 2 minutes 47 seconds on a wedding website and views 4.01 pages per visit.2

The shift toward digital planning is comprehensive: 85% of couples now rely on digital platforms or apps to plan their entire wedding, and 90% use online resources for vendor research and guest management.3 Your website becomes a living document that grows with your planning process, unlike static printed materials that can't be updated if details change.

Essential Pages Every Website Needs

1. Home Page

Your home page should state your names, wedding date, and city in the first 10 words. This is often the only page some casual visitors see before deciding whether to attend. Include a brief welcoming message (2-3 sentences maximum), clear navigation to other pages, and optionally a hero photo of you as a couple. Avoid cluttering this page with excessive details—its job is orientation and navigation.

The home page establishes tone and accessibility for your entire site. Use clean typography, ensure mobile responsiveness (over 60% of traffic comes from phones), and make the RSVP button prominent if you're using online responses.

2. Event Details

Event Details should list ceremony and reception times, full street addresses, and parking logistics in the first paragraph. This is the most-visited page after the home page, so prioritize clarity over creativity. Include specific information guests need to arrive on time: "Ceremony at 4:00 PM, St. Mary's Church, 123 Oak Street, Austin, TX 78701. Street parking available on Oak and Maple; overflow lot behind church."

Add indoor/outdoor indicators so guests know what to expect weather-wise. In the US, mention if the venue requires specific footwear considerations (e.g., grass lawn, cobblestone courtyard). UK couples should note whether the ceremony location requires church banns or civil registration. Australian venues often have unique accessibility considerations due to heritage sites or remote locations—address these directly.

Include an embedded map or link to Google Maps with the exact ceremony and reception locations pinned. Mention any multi-location logistics: "Reception begins at 6:30 PM at The Riverside Pavilion, 2 miles from ceremony venue. Shuttle buses depart church at 5:45 PM and 6:00 PM."

3. RSVP Information

RSVP pages work best with an integrated online form that submits responses directly to your guest management system. State the RSVP deadline prominently: "Please respond by July 15, 2025." Include fields for meal choice if you're offering options, dietary restrictions, and a comment box for special needs or questions.

Clarify your plus-one policy here to avoid confusion: "We've reserved one seat for you" versus "We've reserved two seats for you and a guest." This direct language prevents guests from assuming they can bring unexpected companions. For detailed guidance on timing and etiquette, see our complete guide on RSVP information.

Consider adding an "unable to attend" option that still captures their meal preference for final headcount accuracy if they change plans. Some couples find success including a brief note: "We understand plans change—please update your RSVP here if your availability shifts."

4. Travel & Accommodations

Travel pages should list hotel room blocks with group codes in the first sentence: "We've reserved blocks at Marriott Downtown (code: SMITH2025, $159/night) and Hampton Inn Airport (code: WED0825, $129/night)." Include direct booking links or phone numbers with complete instructions.

Provide airport information for out-of-town guests: nearest airport code, typical distance to venue, and estimated travel time. In the US, mention car rental options if public transportation is limited. UK couples should include train station details and National Rail booking tips. Australian weddings often involve significant travel—provide realistic distance estimates and note if international guests need hire cars.

For destination weddings, this page becomes critical. Cover passport requirements, recommended arrival dates if you're planning multi-day celebrations, local transportation options (shuttle services, rideshare availability), and activities for early arrivals or extended stays.

5. Registry

Your registry page should link to your gift registry or politely note your gift preferences in 1-2 sentences maximum. Common approaches: direct links to stores like Target, Crate & Barrel, or platforms like Zola; honeymoon fund links; or a brief note like "Your presence is our present, but if you wish to give a gift, we've registered at [Store]."

For comprehensive information about setting up and sharing your registry appropriately, see our detailed guide on registry etiquette. Some platforms integrate registry browsing directly into wedding websites, which increases convenience but may feel commercial—choose based on your comfort level and guest demographics.

Avoid apologizing for having a registry. The phrasing "We're fortunate to have a home together, but if you'd like to contribute..." sounds defensive. Instead: "We've registered at West Elm and Amazon for your convenience."

Optional Pages That Add Value

Our Story

Our Story pages humanize the event for guests who may not know both partners well. Share how you met (2-3 paragraphs), your proposal story (1-2 paragraphs), and optionally a brief relationship timeline with engagement photos. Keep the tone warm but concise—guests are here for logistical information primarily, and lengthy love stories can feel self-indulgent if they exceed 400 words.

This page works especially well for couples merging friend groups or having international guests who haven't met both partners. It provides context and creates connection before the wedding day.

FAQ

FAQ pages preemptively answer common questions, reducing the volume of individual messages you'll receive. Address dress code in detail ("Cocktail attire: suits for men, cocktail dresses or dressy separates for women"), kids policy ("Adults-only celebration" or "Children welcome"), plus-one guidelines, weather contingency plans, and any unique venue considerations.

Think of FAQs as your opportunity to manage expectations. If your venue is difficult to find, address it: "GPS may struggle with our venue—use the address 123 Main Street and look for our signs at the turnoff." If you're having an unplugged ceremony, explain why and how: "We've hired a professional photographer to capture our ceremony. Please keep phones put away during the ceremony and feel free to snap photos at the reception."

Things to Do

Things to Do pages are valuable for destination weddings or when you're hosting many out-of-town guests. List 5-8 local attractions, restaurant recommendations organized by price point (budget-friendly, mid-range, splurge), and weekend activities if guests are arriving early or staying late.

Group recommendations by interest: outdoor activities, cultural attractions, family-friendly options, nightlife. Include brief descriptions (1 sentence each) and links to official websites or booking platforms. This page shows hospitality and helps guests maximize their trip, especially if they're traveling significant distances.

Wedding Party

Wedding Party pages introduce your bridesmaids, groomsmen, and other honored attendants with photos, names, and their relationship to you ("Sarah - College roommate and adventure partner"). Keep bios brief (2-3 sentences) and consistent in length to avoid anyone feeling slighted.

This page is optional and works best for smaller wedding parties (under 10 total). Larger parties become cumbersome to photograph and describe, and the page adds little practical value since guests will meet everyone at the wedding.

Comparing Wedding Website Platforms

The major platforms offer different strengths depending on your priorities. Here's how The Knot, Zola, Joy, and WeddingWire compare in 2025:

PlatformMarket Share4Best ForKey FeaturesCost
The Knot28%Comprehensive planning toolsLargest template selection, vendor directory, budget tools, 100+ design optionsFree (custom domain $20-40/year)
Zola19%Registry integrationModern templates, seamless registry connection, fast setup, clean interfaceFree (custom domain $20/year)
WeddingWire18%International couplesMulti-language support, extensive vendor reviews, guest list managerFree (custom domain $30/year)
Joy13%Cash fundsZero-fee cash registry, simple interface, good for minimalist couplesFree (custom domain $15/year)

The Knot leads in market share and offers the most customization options, with diverse fonts, color palettes, and page layout controls.4 Zola excels at user experience with an intuitive interface that beginners appreciate and registry features that connect products from any store.5 Joy's standout feature is its zero-fee cash fund option, eliminating the 2-3% processing fees other platforms charge.5 All four platforms offer free websites with optional custom domain upgrades.

Platform selection often depends on which registry you're using. If you register at Crate & Barrel through Zola, their website integration is seamless. If you're using The Knot's registry, their website naturally connects best.

Regional Differences in Wedding Website Content

United States

US couples prioritize hotel room blocks with group booking codes, rehearsal dinner details for out-of-town guests, and transportation logistics since most venues require driving. Americans expect direct registry links on websites and view cash funds as increasingly acceptable (55% of couples now include honeymoon funds on their registries). Mention parking specifics: "Free parking available in Lot B behind the venue" or "Valet parking provided, $15 per vehicle."

United Kingdom

UK wedding websites often include more formal wording reflecting traditional etiquette, note whether church banns have been published for religious ceremonies, and provide detailed gift list guidance (many UK couples still use traditional department store gift lists rather than online registries). Transport information focuses on train stations and taxi firms rather than driving directions, since many UK guests arrive by public transport.

British couples frequently include information about wedding breakfasts (the meal following the ceremony) separately from evening receptions, as it's common to invite different guest lists to each. Address this clearly to avoid confusion.

Australia

Australian wedding websites emphasize travel distances since venues are often regional or coastal locations requiring 2-3 hours of driving. Include realistic time estimates and note if mobile phone reception is limited at the venue. Many Australian venues allow BYO alcohol—state your arrangement clearly: "Beer and wine provided" versus "BYO bar, glasses provided" versus "Fully hosted bar."

Australians commonly host multi-day celebration weekends with welcome barbecues and next-day brunches, so provide a timeline of all events and which guests are invited to each.

Canada

Canadian couples with bilingual guest lists (English/French) sometimes create dual-language websites or add a translation toggle feature. Address weather contingencies given Canada's climate variability, note parking and winter accessibility if you're having a cold-weather wedding, and provide currency information if you're hosting international guests (many Canadian weddings involve US attendees).

What Guests Actually Check

Website analytics show guests visit an average of 4.01 pages per session and spend nearly 3 minutes browsing.2 The most-visited pages in order are Event Details (95% of visitors), Travel/Accommodations (78%), Registry (65%), and RSVP (60%)—though RSVP jumps to 90%+ immediately after invitations are mailed.

Guest behavior follows a predictable timeline. Immediately after receiving save-the-dates or invitations, they check event date and location to assess feasibility. Two to three months before the wedding, they book accommodations using your hotel block information. Four to six weeks before, they check dress code and RSVP. One week before, they review directions and parking logistics.

Mobile traffic dominates: over 60% of wedding website visitors access via smartphones, so responsive design is non-negotiable. Guests check details multiple times—don't assume they remember information from their first visit. Keep your website current throughout the planning process.

Privacy and Security Considerations

Password protection is optional but recommended if you're sharing sensitive information like children's photos, home addresses for registries, or detailed timelines that reveal when your home will be empty. Most platforms offer simple password features—choose something memorable your guests can easily enter (your couple nickname, wedding hashtag, or wedding date).

Consider what you share publicly. Full street addresses are necessary for venue arrival but may expose private homes if you're hosting at a residence. Registry addresses are sometimes visible on gift platforms—use a P.O. Box or trusted relative's address if privacy concerns exist.

Social media sharing deserves thought. Some couples create private website URLs they don't advertise publicly to prevent uninvited guests or strangers from viewing details. If you're incorporating children in your wedding, confirm with parents before posting identifiable photos online.

When to Publish Your Wedding Website

Launch your website 6-8 months before your wedding date, ideally simultaneously with save-the-date cards. This timing gives out-of-town guests adequate notice for travel planning while not being so early that details remain unconfirmed and cause confusion.

The optimal publication sequence: send save-the-dates with your website URL included, launch the website the same day with core pages populated (Home, Event Details, Travel), add RSVP functionality 6-8 weeks before you mail formal invitations, keep updating details as you confirm them. Guests will check your website multiple times, so incremental updates work better than waiting to publish until everything is finalized.

Announce major updates via email or text if details change significantly: "We've added hotel block information to our wedding website at [URL]" or "Weather update: Reception moved indoors—check our website for parking changes."

What NOT to Include on Your Website

Avoid sharing vendor names and pricing, detailed budget breakdowns, family drama or politics, overly personal relationship details, or anything you'd feel uncomfortable with strangers reading. Wedding websites are semi-public—even with password protection, information can be shared beyond your guest list.

Don't include unconfirmed details. Tentative information confuses guests and creates extra communication work when details change. Better to launch pages gradually as you finalize plans than to publish "TBD" placeholders throughout your site.

Skip defensive language about your choices. You don't need to explain why you're having an adults-only wedding, why you chose certain venues, or justify your registry selections. State facts clearly without apologizing: "Adults-only celebration" not "We'd love to include children but our venue has restrictions."

Keeping Your Website Current

Update your website immediately when details change, especially logistics like venue addresses, times, or parking arrangements. Send a notification to guests when you make significant updates: "We've updated our wedding website with ceremony time and hotel block codes—check it out at [URL]."

The final week before your wedding, review every page for accuracy. Confirm addresses haven't changed, RSVP deadline has passed and you've disabled the form, registry links still work, and contact information is current for day-of questions.

Consider leaving your website live for 1-2 months after the wedding. Some couples add a "Thank You" page with professional photos post-event, creating a nice full-circle close for guests who invested time in checking details throughout your planning process.

Sources and References

Footnotes

  1. The Knot Worldwide, 2025 Global Wedding Report, 2025. https://www.theknotww.com/blog/2025-global-wedding-report/ 2 3

  2. Similarweb, Top Weddings Websites Ranking, December 2024. https://www.similarweb.com/top-websites/lifestyle/weddings/ 2 3

  3. Nunify, Wedding Statistics 2024: Stats Every Planner Needs to Know, 2024. https://www.nunify.com/blogs/wedding-statistics

  4. Guesticon, Zola vs Joy vs The Knot Wedding Website Comparison 2025, 2025. https://guesticon.com/blog/zola-vs-joy-vs-the-knot-wedding-website-comparison-2025 2

  5. The Budget Savvy Bride, Zola vs The Knot: Which Site Is Better for Your Wedding, 2024. https://thebudgetsavvybride.com/zola-vs-the-knot/ 2

Questions fréquentes

What pages should a wedding website have?
Essential: Home, Event Details, RSVP, Travel/Accommodations, Registry. Optional: Our Story, FAQ, Things to Do, Photos.
Should I include the dress code on my wedding website?
Yes, definitely. Clear dress code guidance helps guests feel comfortable and reduces questions.
How much detail should I include about the venue?
Include address, parking info, accessibility notes, and indoor/outdoor guidance. A map is helpful.
When should I launch my wedding website?
Launch your website 6-8 months before the wedding, ideally when you send save-the-dates. This gives guests time to plan travel and accommodations.
Do I need a password for my wedding website?
Optional but recommended if you're sharing sensitive details like home addresses, children's photos, or want to control who views your registry information.
Should I include registry links on every page?
No. Create one dedicated registry page and link to it from your navigation menu. Mentioning it on multiple pages can feel pushy.
What's the most important information for destination wedding websites?
Prioritize travel logistics: airport details, hotel blocks with group codes, local transportation, passport requirements, and activities for multi-day celebrations.
How do I handle international guests on my website?
Include time zone conversions, currency information for registries, visa requirements if applicable, and consider adding a language toggle for non-English speakers.
Can I use AI to write my wedding website content?
Yes. In 2024, 1 in 10 couples used AI for writing tasks including website copy. Just personalize the output to maintain your authentic voice.

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